Marketing
As well as the correct menu choices, an integral part of your continuing success can be the marketing and promotional support which your business receives from its partners.
How we work...
Our Marketing Services team produce a selection of regular promotional and support materials to help our customers with product selection, menu planning, recipe ideas and seasonal promotions.
The Larder product guide, published quarterly and distributed free of charge to all of our customers, ensures that you are constantly kept up-to-date with all of the new brands, products and services we add to our portfolio, as well as the latest developments taking place within the catering industry.
In an environment where the successful promotion of your catering premises can be as important to its success as the food itself, we can provide expertise and assistance with the design and production of Point of Sale material for your premises.
Long-established links with all of the leading food sector press titles has enabled us to build strong partnerships with them, which can provide valuable cross-promotional benefits for larger customers when forging new partnerships, launching new menus, opening new premises and forging strategic alliances.
Our resources and team...
Each member of the Marketing Services team brings a wealth of experience and knowledge from various sectors and divisions of the foodservice industry. Added to that are the strong relationships they have forged with brands, suppliers and trade press.
With the assistance of leading brand owners and our highly skilled NPD team, valuable connections with the leading food sector trade press and our in-house team of skilled marketeers we can provide a range of services to help your catering business succeed.
- Production of quarterly Larder product guide distributed free to all customers
- Assistance with the design and production of Point of Sale material for your premises
- Product sampling and new recipe development by highly qualified NPD team
- Complimentary Christmas brochure of essential products to ensure a successful festive period
- Arangements for the free leasing of food preparation, refrigeration and serving equipment
- Access to experts in merchandising who can offer advice on footfall and premise layout
Latest News
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13th February 2012
DBC Foodservice is expanding its range of Red Tractor quality assured products to enhance the breadth of its offering. This… [ read more ]
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30th January 2012
DBC Foodservice is reporting a very strong Christmas trading period, with total December sales up 8.8% like-for-like compared with December 2010. DBC… [ read more ]





















